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Thread: ClassPress SEO question - Google Slap?

  1. February 22nd, 2012 #1
    mattbye
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    ClassPress SEO question - Google Slap?

    I have a CP site with fairly high listing turnover and set to prune expired ads. I noticed that last couple of days that my traffic has dropped precipitously. Investigation shows that none of my ads seem to be ranking in Google anymore, this would explain the down traffic.

    Technically I can't find anything wrong with the site. In google webmaster tools, the only thing I notice is the high number of crawl failures due to 404 on ad pages that have expired.

    Does Google drop you from the index on account of a high number of 404s?

    Have any of you had a similar experience regarding expired ads, 404s, and no love from Google?

    My next steps are:

    1) Stop deleting expired ads. ( I am a little concerned about DB growth)
    2) Develop some pages of permanent content related to my market.

    I really want that traffic back! It wasn't generating "retire on the beach" money, but it was doing okay!
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  2. February 22nd, 2012 #2
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  4. February 22nd, 2012 #3
    mattbye
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  5. February 22nd, 2012 #4
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  7. February 22nd, 2012 #5
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  9. February 22nd, 2012 #6
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  10. February 24th, 2012 #7
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