How (not) to communicate with your customers
First of all: I love your products, I think you are doing good for the WordPress community.
But: you need to improve on communications with your present and prospective customers. Here is an example of what I mean.
Below you will find our company’s product release status page. This is our way of better communicating to our customers (and potential customers) where each product release stands.
Software development release processes are a tricky business especially with the advanced features we build into our themes. Trying to gauge the exact release date weeks or months ahead of time is quite difficult which is usually why we don’t provide one until it’s close to launch.
This is a quote from your Theme Release Status page. In the case of Jobroller, the most recent entry is for the planned release of 1.5.4, whereas 1.5.5 has already been released for six weeks and on the blog there has been talk of releasing 1.6 by end April (which has not happened and - from what it says in the above quote - is not likely to be released anytime soon.
And on this last issue: another member has asked about the release date for 1.6 - and his thread has been buried where noone interested in the matter is going to look:
http://forums.appthemes.com/jobrolle...estions-31034/ which is in "WordPress Plugin Exchange" that I only discovered via a Google search.
Sorry, if this sounds like nagging you, but I do not like what I see happening here, and am really looking to help you improve on this.
Reply With Quote
You must be an AppThemes customer and logged in to view this response.