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Thread: Adding a forum to my job board - PROs and CONs

  1. January 5th, 2013 #1
    rocketjo
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    Adding a forum to my job board - PROs and CONs

    Hi Jobrollers!

    I am thinking about adding a forum to my job board. It is a niche job website and I am guessing that experts in this niche will enjoy participating in forum discussions. What are PROs and CONs of adding a forum in your perspective?

    I see the following and please do not hesitate to correct me:

    PRO:
    + More relevant content = More visitors and/or increased time spent on my site
    + Forum will create stickiness, i.e. visitors will come back if they have found an interesting discussion
    + More content = more organic traffic

    CON:
    - Forum could draw attention from visitors away from jobs towards forum
    - Forum needs to be maintained
    - Job listers could try to list jobs in forum and try to engage with candidates without paying for it

    What is your opinion on this?

    Looking forward to your responses!
    BR, rocketjo
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  2. January 5th, 2013 #2
    jomarkosabel
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  3. January 5th, 2013 #3
    rocketjo
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  4. January 7th, 2013 #4
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